YOUR PARTNER IN NATURAL AND AUTHENTIC fruits & vegetables

A world of flavors, freshly sourced

The Plant Based Traders

The Plant Based Traders is a forward-thinking company specialising in fresh, authentic fruits and vegetables. With over 30 years of experience, we bring colour and variety to your assortment and inspire with unique exotic products that fit within a sustainable vision. Our custom solutions are ideal for supermarkets and other fruit and vegetable trading companies that value quality, innovation and corporate responsibility. We have been providing reliable cultivation programs to major retailers in Europe since 2016.

Our enduring mission: More Organic.

At The Plant Based Traders, organic equals healthier food and a healthier planet. Organic vegetables are richer in nutrients and antioxidants, free of synthetic pesticides and support a natural balance in the ecosystem. Our approach focuses on sustainability. whenever possible, we choose farming methods that promote biodiversity, prevent soil degradation and minimize environmental impact. With respect for people, nature and the future, we connect healthy choices with a sustainable world. For us, organic is more than a label, it is a conscious choice for well-being and responsibility.

Our Products: from field to Fork

At The Plant Based Traders, we believe in having the right focus. Therefore, we focus strongly on a few core products in which we want our organisation to excel.

Sweet potatoes

The sweet potato is a popular ingredient in cuisines around the world. Rich in fiber, vitamin A and antioxidants, the sweet potato is not only healthy, but also a sustainable choice. We offer a wide range of high-quality sweet potatoes directly from our sustainable growing partners in southern Portugal, on the Costa Alentejano. Both conventional and organic varieties are available, including orange, purple and white sweet potatoes.

Bellevue Orange Sweet Potatoes >

Purple Sweet Potatoes >

Murasaki White Sweet Potatoes >

Pumpkins

Organic pumpkin is a flavourful and nutritious vegetable that is enjoyed more and more often. Organically grown, this pumpkin symbolizes sustainability and quality, free of artificial additives. Rich in vitamin A, fiber and antioxidants, organic pumpkin offers a healthy and conscious choice for those who want to combine taste and wellness. Sustainably produced with care for people and nature.

Organic Hokkaido Pumpkins >

Pak choi

Pak choi, the crunchy leafy vegetable of Asian cuisine, is gaining popularity for its versatility and fresh taste. This vegetable, with its sturdy green stems and dark green leaves, is not only easily digestible but also rich in vitamins such as C and K, as well as calcium and antioxidants. ak choi is available in several varieties, such as baby pak choi and Shanghai pak choi. Thanks to its short preparation time and subtle flavor, pak choi is a popular choice for a healthy and flavorful meal.

Pure coconut water Goconutty®

The natural power of coconut water, easily opened and freshly marketed under our own label Goconutty®

A unique product for anyone who loves something new, trendy, authentic but contemporary and healthy. 100% pure and unprocessed. Coconut water, for example, hydrates your body better than water. This makes coconut water the perfect health drink in general.

Our mission is this: Providing colourful, high-quality products that make a difference to your assortment

Our offerings are unique, sustainable and inspiring

We offer more than just flavourful products. Did you know that niche products not only increase your sales, but also contribute to a more sustainable world? Authentic fruits and vegetables attract the attention of conscious consumers, especially if they are in line with the latest trends and responsibly produced. This increases the appeal of your fruit and vegetable department and helps you inspire your customers again and again.

Our responsibility

We only work with certified growers who meet the strictest European standards for sustainability and food safety. Our partners are committed to environmentally friendly growing methods and fair working conditions. In addition, our inspection team ensures that our fruits and vegetables remain fresh and of top quality during transportation and storage. This is howe guarantee reliable, environmentally conscious delivery of high-quality products.

Building a sustainable future together

At The Plant Based Traders, collaboration is key. With more than 30 years of experience, we understand your unique needs. We are committed to long-term partnerships based on innovation, food safety and a shared commitment to a better environment. Together we discover and introduce the most extraordinary products.

Choose The Plant Based Traders and be part of an organisation that combines exotic flavours with a sustainable vision. Together we make a difference.

Why choose The Plant Based Traders?

  • Sustainability as a core value: our cultivation partners are committed to environmentally friendly methods and fair working conditions.

  • Inspiration and support: from recipes and packaging solutions to master classes, we help you surprise your customers.

  • Quality from farm to fork: we select our products with care, directly from growers who work to the strictest global standards.

Choose our products and offer your customers the unique combination of exotic flavours and a sustainable vision. Together we make responsible consumption the standard.

Our powerful labels

We are thinkers and doers, have a can-do mentality and, above all, are creatively entrepreneurial. For example, we now have two of our own labels with which we actively approach the market. Goconutty® our trendy own brand with pure and healthy coconut water and The Plant Based Lovers a hybrid label with which we can develop a total concept towards the consumer.

This is where everything comes together. Our love for the product, but also our experience and knowledge of the market. With this special label, we offer a customised total concept. We don't just supply the product, we contribute ideas about the assortment and method of packaging. With our creative marketing team and specialized packaging capabilities, we can meet the specific needs of you and your customers. Do you want to contribute to a sustainable future while surprising your customers? Then let The Plant Based Lovers label shine in your assortment. Join our mission!

A unique product for anyone who loves something new, trendy, authentic but contemporary and healthy. Goconutty® is ideally suited for customers from businesses of different levels, such as beach bars, restaurants, trendy bars, hotels, spas, supermarkets and festival/event organisations. One hundred pure unprocessed coconut water contains many important minerals, such as potassium, magnesium, sodium and calcium. These are electrolytes that can provide proper fluid balance. Coconut water, for example, hydrates your body better than water. This makes coconut water the perfect health drink in general. Visit the website of Goconutty® >

Our home base

The Plant Based Traders operates internationally, but are proudly based in Portugal. With a strong network of growers around the world, we supply fresh produce that meets high European standards. From our logistics centre, we guarantee fast and reliable deliveries, always in line with our customers' requirements.

The Traders

Rick and Helien Rebergen, originally from the Netherlands and now based in Portugal, are the driving forces behind The Plant Based Traders. With more than 30 years of experience in the fruit and vegetable industry, they specialise in fresh, natural, authentic produce. Through their passion for healthy eating and sustainability, Rick and Helien strive to make a positive impact in the industry. They combine innovation with great market understanding and remain committed to responsible, healthy choices for the future.

We are open for business!

We are innovative and have an open mind. After all, success is achieved together. Do you see opportunities for collaboration or interesting areas of sales? Can you contribute with your talent or see other opportunities we can realise together?

Contact us for more information, purchasing options or collaboration.